What is ROI tracking? ROI tracking allows you to track the return on investment (ROI) of your online ads. It allows you to find out whether it is worthwhile to run an ad or not. For example, if you pay $400 for an ad and make $250 in sales resulting from that ad, then you have a negative ROI and it is not worthwhile to run that ad. If you pay $400 for an ad and make $2000 in sales resulting from that ad, then you have a positive ROI and it is worthwhile to run that ad. The problem is to find the ads with a positive ROI. AxROI solves that problem for you. |
