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The Axandra newsletter archive - 26 April 2005
Welcome to the latest issue of the Search Engine Facts newsletter.

This week, we're informing you about the brand-new IBP 8 version. Our regular article series will be continued next week.

In the news: Google tests non-search-related ads and a new personal search feature, LookSmart might be delisted, Wired compares Google to Walmart and more.

Table of contents:

We hope that you enjoy this newsletter and that it helps you to get more out of your web site. Please pass this newsletter on to your friends.

Best regards,
Andre Voget, Johannes Selbach, Axandra CEO

1. Facts of the week: Brand new IBP 8 version for your web site success

The brand-new IBP 8 is now available. We have listened to our customers to improve IBP in every possible way. IBP is a web site promotion tool that helps you to get more visitors, more customers and more sales.

IBP main window

IBP is now the most complete and easiest to use web site promotion tool available today. IBP 8 has many more features than IBP 4.1.5 and it is even easier to use. New features in IBP 8 include:

Of course, the new IBP version also offers the popular features of the previous IBP version.

You can download the new IBP 8 version here. Here are some emails that we received during the beta test of the new version:

"KUDOS! on a top-notch program. I especially like the Link Popularity Improver. I am blown away by that jewel of a program. Once again the bar has been raised. Thanks for putting everything I need to market my websites in one very easy to use package."
Chuck Lunsford, www.planetlodging.com

"I just wanted to say THANK YOU! I have 298 webs that I maintain on the search engines and this version is fantastic. I have saved so much time, and can better analyze my positions. Thanks again."
Mark Worsnop, www.mark-systems.com

"The new IBP8 is the first all inclusive program that I have used that really delivers. [...] IBP8 is unbelievable."
Fred Nelsen, nelsen.biz

"I just wanted to drop you a quick note to say how pleased I am with IBP 8. I really like the projects page and the ability to populate new projects with information from existing projects. This has really saved me a lot of time. I have recommended IBP to other webmasters, and will continue to do so. Thanks very much."
Jamie Ratliff, IBP user

"I have to say that IBP 8 is an absolutely fantastic product. I've been using the previous version for a few months now, and have been more than happy with its performance, but IBP 8 has blown it out the water. It's well thought out, well designed and is a great tool for webmasters. [...] Thanks to the development team - a great product's been made even better!"
Willem du Plessis, www.thewebguy.co.nz

Just download the free demo version to find out what IBP 8 can do for your business. The download includes a free search engine optimization ebook that helps you to get the most out of your web site.

Back to table of contents - Visit Axandra.com

Editor's note: We'll continue our regular article series about Google's new ranking patent and the way it affects your web site next week.

2. Search engine news of the week

Google tests non-search-related ads

    "The ads would not have to be related to the content of the publishing site, nor would it have to be text-based, which is the traditional format used by Google when displaying ads related to search results. The ads could contain graphics and some simple animation.

    Google launched a test of the new offering Monday with a select group of advertisers, a spokesman said. The service is expected to be generally available in the 'coming weeks.'"

    Editor's note: DoubleClick, a company that offers similar services, has just been bought for $1.1 billion.



Google beta tests My Search History

    "My Search History lets you easily view and manage your search history from any computer. This feature of Google web search enables you to find information you thought you lost."



Investors turn cold shoulder to LookSmart
    "Despite a booming market for paid search, LookSmart's stock has lingered below the $1 mark for more than 30 days, prompting Nasdaq to warn the company of possible delisting."


Search engine newslets
3. Articles of the week

Search engines roll out new personalization options

    "Over the last 2 weeks, there have been a series of announcements about new personalization options from several major search engines, each offering a different lure to retain searchers."



Why Google is like Wal-Mart

    "Google pays less than other Silicon Valley tech companies. A system administrator earns around $35,000, which in the San Francisco Bay Area, with its astronomical housing prices and cost of living, might as well be minimum wage."



Google's best achievements 'still to come'

    "While we are impressed with the achievements that Google has amassed over the last several quarters, ironically, some of the best is probably still to come."

Back to table of contents - Visit Axandra.com

4. Recommended resources

IBP 8 is now available

After a long beta test, the final IBP 8 version is now available. IBP 8 helps you to get more visitors, more customers and more sales. Marketing experts and webmasters recommend IBP. Just take a look at the free demo version.

 

Lower your advertising costs and make more profit

    If your AdWords pay per click campaigns don't return a positive return on investment (ROI) or if you're paying too much for your PPC ads, take a look at our new Google AdWords eBook.

    Find out how to lower your advertising costs while increasing your profit.



Want to be mentioned in this newsletter?

    Just send us some words about your successes with IBP or ARELIS and you might get featured in this newsletter along with your web site address.

Back to table of contents - Visit Axandra.com

5. Tell us what you think about IBP and win an iPod Shuffle

Win an Apple iPod Shuffle
We're looking for feedback to our software program IBP.

Tell us how IBP has helped to improve your online marketing.

The names of all participants will be entered into a raffle for an iPod Shuffle. Thank you for helping us make IBP a better product!

Click here to participate.


Back to table of contents
- Visit Axandra.com

6. Previous articles

Back to table of contents - Visit Axandra.com


The Search Engine Facts newsletter is free. Please recommend it to someone you know.

You may publish one of the articles above on your Web site. However, you must not change the contents in any way. Also, you must keep all links and you must add the following two lines with a link to www.Axandra.com: "Copyright by Axandra.com. Web site promotion software."

All product names, copyrights and trademarks mentioned in this newsletter are owned by their respective trademark and copyright holders.

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Copyright © 2005 Axandra / Voget Selbach Enterprises GmbH

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